Jasantha Singh spent her teen years struggling to find skincare for her sensitive skin. While working in corporate as an IT Consultant she realised that natural skincare still contained ingredients she was allergic to. Her journey into safe natural skincare led her to a solution that started in 16th Century Europe – Castile Soap, created from pure Extra Virgin Olive Oil. After months of perfecting her formulation, she began selling to local health shops.
As an advocate for people with sensitive skin and allergies, she wanted to not just own a natural skincare brand but, understand the formulation and every ingredient that went into her products.
She left behind her IT career and qualified as a postgrad Cosmetic Formulation Scientist from the University of Cape Town’s Hair and Skin Research Lab. Apart from her desire to create safe, quality skincare for sensitive skin she supports local businesses and ensures resources are sustainably and ethically sourced.